Number 1 in London for Orthotics - Why?

Out of the way, 'backstreet' location, small clinic, opened for business in 2011 but Optimotion is already the most popular seller of Custom Orthotics in London.. Why?


Five Reasons:


Price:  Less than anyone else for a fully custom pair of orthotics!


Podiatrist:  Years of experience, friendly and approachable


Product:  AMFIT - No. 1 Custom Orthotic in the US since 2006 

High Import duty within the EU when purchasing AMFIT scanning and milling equipment has historically kept foam impression and modular systems popular in this country for cost reasons, whereas the US has moved on to CAD/CAM long ago. Why compromise?


Process:  Orthotics are sculpted to fit into the shoes exactly - on site, by the podiatrist, while you wait.  

This is possible because AMFIT orthotics are made out of non-toxic EVA. I can use a dremel hand tool to adjust and fit the orthotics - which is not possible with carbon fibre or thermoplastic/polypropylene devices.


Popularity: 1/3 of new business is from personal referrals.

People who have had their orthotics made by me tell everyone they know where they got them, and how much they cost.. which is more effective than any paid advertising.




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